Food & Beverages

We built the new e-commerce infrastructure of Kahve Dunyasi, Turkey's leading coffee and chocolate company & coffeehouse chain. Based on MagiClick's E-Commerce Platform, the online shop offers a user friendly shopping experience to coffe & chocolate fans, and a robust set of product catalogue & campaign management tools to store operators.

Built for iPads, the Uludağ Beverages Mobile Product Library application includes detailed information about Uludağ products as well as the company. With a modern & fresh design, bolstered with colorful illustrations we have created for the company when creating their web site at uludagicecek.com.tr; the application offers a cool mobile experience for its users and serves as a great addition to the company’s digital marketing mix.

Best Advergame of The Year / Digital Age Awards

Tapping the viral edge of Facebook, our grid-puzzle based detective game clued Bomonti’s target consumers, intellectual young society, into the beer’s 122 year experience as Istanbul’s first brand. Period aesthetics set the tone in a cool race against time to solve cases and win prizes. Adding excitement, players got extra clue credits for inviting their Facebook friends, where swift detection meant high points.

Ordering pizza on Domino's web site is very simple, but underneath lays a complex system that is integrated to the company’s call center and internal ordering systems used in over 300 restaurants. The e-commerce system we built for Domino’s not only includes advanced features like dynamic promotion creation, ability to create instant offers and a loyalty program; but also enables the management of all mobile applications from a centralized platform.

The success of Domino’s Pizza's Online Ordering infrastructure built by MagiClick was bolstered with the launch of iOS, Android and Windows mobile applications together with a mobile website, all powered by the centralized API providing the channel based product & promotion management and ordering infrastructure.  The channels made an immediate impact by new customer acquisition and becoming the first choice for ordering pizza for a significant amount of Domino’s Pizza customers.

Best Brand Awareness & Positioning Campaign / IAB Mixx Awards Europe 2012

Danone Group's Danino wanted to boost brand loyalty, strengthen its mascot Dino’s emotional bond with children and simultaneously increase sales. To answer these goals, we utilized a diverse set of technologies such as 3D, Flash, augmented reality, and object recognition to make children undergo a memorable and magical experience.

The 2-month campaign has proven to be a huge success. The “Discover the Animals” application has been used by 2 million different visitors.  It gained over 180,000 members who experienced the magic of Dino. More than 500,000 magnets, which corresponds to 3 million Danino product sales, have been shown to webcams all around Turkey.