Projects Tagged With "Facebook App"
World Domination on Facebook
Akbank, one of the biggest banks in Turkey asked us to create an interactive campaign for its premium Travel Card "Wings" that will bring the brand closer to its existing and potential clients. To achieve that, we created a country card exchange game as a Facebook application.
In the multi-player game players are randomly dealt ten country cards on which there are variables like population, GNP per capita, area size along with how many "Wings Mileage Points" they need to fly to that country for free. Each player picks three variables they think are strongest on their card and race them against the opponent's. One with the better variables captures the other card. Players with the highest number of cards at the end of the monthly campaign periods receive free flight tickets from Wings.
Rexona Teens Facebook Game
Fantasy Stock Picking Contest on Facebook
We have developed a Fantasy Stock Picking Contest on Facebook integrated with real-data from the Istanbul Stock Exchange data. Sponsored by Finansbank, the application allowed contestants to manage their own fantasy stock portfolio and compete against fellow users risk-free. One of the earliest examples of successful Facebook campaigns, the application attracted over 100,000 people competing to win one of the lucrative prizes.
How To Make Data Collection Fun
How can you make data collection fun? HSBC wanted to learn their clients preferences about their money allocation between different needs like education, travel, retirement, automobile, savings etc.
We created an easy to play game where people fly an HSCB branded baloon from one island to another, At each island registered players were asked how much money they want to allocate to a specific financial need.
Also created as a Facebook application, the game has been a big hit among HSBC customers, leaving valuable preference data in ten thousands.