Mobile is the future of banking and some banks have embraced its full potential faster then their competitors. Selected as the most innovative bank in Turkey with a solid "mobile first" strategy, Odeabank wanted to create a revolutionary mobile banking experience on all three (iOS, Android & Windows) platforms. The goal was not only to create the best user experience possible, but also to unify it across all channels and provide native device experiences at the same time. The technology they were looking for also had to be completely flexible and able to work with any core banking infrastructure easily via services. The solution they found was the unique combination of MagiClick's True Omni-Channel™ Banking Platform Technology and MagiClick's unique mobile UX/UI and development capabilities.
The result is a true success and a quick winner with Odeabank's customers driving a five-fold increase in mobile banking customers within six months; recognized as a finalist in two categories at the prestigious BAI-Infosys Finacle Global Banking Innovation Awards (results pending) and crowned as the Best Mobile Banking Application in Turkey by the Global Banking & Finance Review Awards.