Projects Launched On October 2011
Mortgage Mania
Turkish banking giant Yapı Kredi sought an interactive campaign to present mortgages as a swift route to home ownership. Harnessing the viral strength of Facebook, we created MortgageMania, a massive social multiplayer board game that allowed users to invest in diverse real estate using virtual mortgage credits from Yapi Kredi. Success was confirmed by over 50,000 unique players with an average interaction time of over 2 hours.
HSBC
Fantasy Wealth Management Contest Platform
We have built a Fantasy Wealth Management contest platform that offers a valuable risk-free training ground to HSBC employees. Integrated with real-time data, participants are able to invest in stocks, gold, foreign exchange and bonds, perform market, limit and stop orders, display daily and weekly profit analysis with interactive charts - all through a user-friendly interface that offers fast action capability.