Projects Completed For Türk Telekom

Tasked with the huge task of both managing & implementing the digital transformation efforts needed for the merging of all products and services offered by Türk Telekom, TTNET and Avea under the single Türk Telekom brand; MagiClick has re-designed & developed Türk Telekom, TTNET and part of Avea's digital assets and combined them under a fully responsive hub-site it strategized and created at www.turktelekom.com.tr.

The immense amount of work involved the re-creation of more than 20 portals & web sites consisting of over 10.000 web pages, restructuring of content worth of over 2.5 million words and integrating most assets on Sharepoint CMS.

We developed a complex, data-driven and feature-rich investor relations portal for Türk Telekom. Aimed at various target personas, such as individual & institutional investors and analysts, the portal provides customized information architecture, content and feature set for each. The much acclaimed portal won the “Best IR Web Site in Europe” as well as the “Best Telco IR Web Site Worldwide” awards at the prestigious IR Global Rankings.

Türk Telekom’s Online Transaction Center is created after an extensive user research phase that included stakeholder meetings, heuristic analysis, competition analysis and detailed prototyping (wireframing) processes. We built a searchable smart navigation and user-friendly transactional interfaces with a modern state-of-art web design.

The redesign & development project quickly paid off with active user numbers increasing  by ten-fold within only 3 months.